January 13, 2022 How retailers can improve marketing ROI with mobile location data For businesses of various scales across a range of industries, the fundamental goal stays the same:... Read More
January 6, 2022 Your blueprint to harnessing mobility & POI data for location intelligence Location data has proven beneficial in solving various business and social problems. Researchers... Read More
November 11, 2021 Using location data to scale ad-tech and measure OOH performance Offline or online, advertising is all about getting the right message out to the right people at... Read More
October 21, 2021 How to use location data in transportation and mobility Transportation companies need location-based intelligence to gauge demand, support operations,... Read More
September 29, 2021 Reducing Data Preparation Costs & Increasing ROI with Mobile Location Overlap Analysis The location data industry is using multiple sources of data with a varying degree of quality. This... Read More
August 4, 2021 User behaviour and POI data quality in Geolancer – Quadrant quarterly hackathon Earlier this year, we launched the public beta test of our proprietary POI collection and... Read More
July 26, 2021 Retail after the pandemic – Using POI data to revitalise the retail industry The Covid-19 pandemic and following global lockdowns were devastating for the retail industry.... Read More
July 1, 2021 Performing Extrapolation on Location Data to Derive Relevant Insights Location data is collected from multiple sources of varying quality GPS signals from mobile... Read More
February 15, 2019 For Businesses, Location Data is the Key to Success In the desert there is a saying: water is life. For many enterprise businesses, the saying should... Read More
February 8, 2019 Event Recap: “Better Data, Better Tomorrow” Any time we order a latte at the coffee shop, tap our phones to ride transit, or hail a car... Read More
