LOCATION DATA SOLUTIONS FOR ADVERTISING AND MARKETING

Leverage Quadrant’s Mobile Location Data to improve brand visibility and boost ROI on your marketing and advertising efforts

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ADVERTISING & MARKETING

The advertising and marketing industry is a multi-billion dollar industry with spending on advertising increasing steadily. The more the spending, the more pressure marketing leaders face to demonstrate ROI of those efforts.

Offline or online, advertising is all about getting the right message out to the right people at the right time, and mobile location data can help accomplish those targets with a high degree of reliability. 

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  • Industry leading Out-of-Home (OOH) companies, advertising agencies and marketing teams choose Quadrant’s location intelligence solutions to make informed marketing decisions, assess ROI, build profitable expansion plans and retain customers.

  • High-quality mobile location data from 650+ million devices across 219 countries with 6 billion mobile data events per day.

High-quality mobile location data that delivers

Our location-based business solutions are fit for purpose, authentic, easy to use, and simple to organise. Perform sophisticated analyses and derive actionable intelligence for your critical business decisions.

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LOCATION DATA FOR ADVERTISING & MARKETING

Quality location data is crucial for marketing and advertising. Using the insights from anonymised mobility data, you can make profitable marketing investments to improve brand visibility, promote offers and events, gain new customers, or increase visits to physical outlets.

Marketing agencies and teams across various sectors are recognising the value of mobile location data and are using it to assess their performance, build targeted online and offline campaigns, gauge competition, and measure the ROI on their marketing and advertising spending.

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Study Audience Behaviour

Explore, analyse and understand audience behaviours, geo-characteristics, visitation patterns and more.

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Build Tailored Messaging

Deliver customised and contextually relevant messages to your audience based on their real world behaviours.

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Measure Results and ROI

Correlate POI visits to accurately conclude the influence of a campaign on customers and determine its ROI.

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Assess Attribution

Understand customer journeys leading up to a purchase, and effectively measure and attribute to your campaigns.

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Retarget & Poach Buyers

Use digital ads and promotions to engage and redirect your and your competitors' customers to your point of sales.

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Data Driven Decisions

Perform mobility, footfall and visitation analyses to inform business expansion and marketing investments.

CUSTOMER SUCCESS STORY

Learn how Applied Post improves marketing ROI and supports data-driven business expansion for retailers using Quadrant's location data.

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What can location data do for your business?


Speak with our data consultants to find out how Quadrant's solutions can help with your analyses. Uncover new business opportunities and optimise your business processes with Quadrant's high-quality location data.