Data scientists at universities and research companies undertake various social studies to understand and address real-world issues. The results of these programs are often utilised by government bodies to bring meaningful changes to underprivileged social groups in specific geographies.
Mobile location data offers great value for researchers by providing insights into human mobility. Combined with demographic, census, and third-party app data researchers can build powerful models and derive actionable insights.
Analyze movement patterns and unlock valuable insights on how people move around the physical world
Data scientists and researchers at universities need quality mobile location data to to improve citizens' lives, inform decision makers, revamp urban and rural infrastructure, or to simply bring awareness to a public or social cause. Most recently, mobile location data has been instrumental in managing the global Covid-19 pandemic. Businesses can also benefit from these studies by expanding to underserved areas while creating new job opportunities .
Study audience behaviours, mobility patterns, notable events, and their impacts on the region of interest.
Assess the availability of public services and provide suggestions for improvements in underserved areas.
Inform relief efforts in areas prone to natural calamities and highlight mobility patterns due to environmental changes.
Study the usage of public facilities and services, and help local administrations provide better services to citizens.
Gather insights to highlight the inadequate availability and distribution of public goods in underprivileged regions.
Help businesses and governments design data-driven, sustainable development projects, to solve socio-economic issues.