Welcome to the Location Data Blog!

 

Learn how companies all over the globe are utilising location data to enhance business operations and improve profitability. Keep up with industry updates, best practices, and key learnings from location intelligence projects we have executed.

Geospatial Market Map for APAC - 2021

The intricate web of connected devices and applications produces a lot of location data. Used in the right manner, accurate and timely geospatial intelligence can be leveraged to boost operational efficiency,  improve government and public services, increase marketing and advertising ROI, and expand services to underserved areas.

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Common Problems With Location Data and How to Fix Them

Geospatial data have the potential to uncover valuable insights about the physical world. It can be used by governments to save lives and influence public welfare. Businesses can use it to drive consumer acquisition by capturing the attention of the right people at the right time. Anonymized location data has a lot of value to offer without breaching people’s privacy.

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Methods of Data Delivery for Mobile Location Data

One factor to consider while evaluating location data for purchase is data delivery. Storage costs for big data sets can be substantial, so it is important to get the delivery right. The method of data delivery should take your unique use case into account, as well as the platforms you use to work with the data.

Before making a purchase decision, you should ask your vendor if they are flexible enough to use a delivery method that is in line with your requirements.

In this post, we will discuss the various methods of data delivery and how Quadrant delivers data.

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Buying POI Data: Best Practices for Vendor Selection

High-quality Point-of-Interest (POI) data is the backbone of all location-based businesses and applications. Your customers rely on you to find day-to-day services such as transportation, food delivery, online shopping, and more. The speed, accuracy, and reliability in providing these services can be a determining factor in gaining and retaining customers.

But how do you ensure that the data powering your business are of good quality and up to date?

There are numerous data providers that claim to offer vast, accurate, and ideal POI datasets, but how do you correctly assess them? In this post, we will discuss a few factors to consider before buying POI data. Use them as a checklist for your purchase decision while selecting a data vendor!

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Building a Better POI Database with Geolancer

Point-of-Interest (POI) data is critical in many sectors of the economy. Businesses and customers both need accurate, authentic, and up-to-date POI data to find and deliver services. Data sets available on the market today, however, are often polluted, containing inaccurate and outdated information. Geolancer, our proprietary platform for Point-of-Interest data collection and verification set to launch in weeks, solves these issues.

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