Analyse Audience Behaviour, Geo-Characteristics, and Visitation Patterns

Quadrant’s Location Data allows you to explore, analyse and understand audience behaviour, geo-characteristics, visitation patterns and more.

Observe their journey leading up to a purchase, measure how long they stay in your store, track their journey after they leave you, observe visitation patterns by days of weeks and time of day.

Additional Depth in Audience Segmentation

Gain additional depth in your audience segment by incorporating movement data, visitation behaviour, and demographic characteristics into your segmentation analysis.

Understand your audiences by their unique movement pattern and behaviour.

Identify most and least popular places of interest of any particular target audience segment.

Find out which route most commonly traveled through, at what times of the day and with what purpose to better serve your customer’s needs.

Targeted Advertisements

Run targeted advertising with higher level of granularity.

Personalize your campaigns by proximity, time patterns and behaviour to design more effective and less intrusive marketing actions.

Maximise your resources and boost your conversion rate with location-based targeted advertisements.