May 19, 2022 Datanami: How POI Data can alleviate supply chain pains and help rebuild economies Pandemic-fueled lockdowns and disruptions in transportation systems hit the supply chain and... Read More
April 21, 2022 Preview: The big book of Point-of-Interest data use cases Point-of-Interest (POI) data is the digital representation of physical spaces that are of interest... Read More
April 18, 2022 Dashboard: Footfall analysis for two competing fast-food brands in Charlotte City Footfall analysis is a powerful form of business intelligence that allows brands to understand the... Read More
April 6, 2022 How retail banks increase their competitive edge with location intelligence Similar to other industries, financial services have been leveraging mobile location data to... Read More
March 17, 2022 Preview: The big book of mobile location data use cases and applications To increase operational efficiency and maintain a profitable business model, businesses must gauge... Read More
January 20, 2022 Analysing mobility patterns for post-pandemic urban planning Every city in the world has a particular cadence: a rhythm and pace established by the movement of... Read More
January 13, 2022 How retailers can improve marketing ROI with mobile location data For businesses of various scales across a range of industries, the fundamental goal stays the same:... Read More
January 6, 2022 Your blueprint to harnessing mobility & POI data for location intelligence Location data has proven beneficial in solving various business and social problems. Researchers... Read More
November 11, 2021 Using location data to scale ad-tech and measure OOH performance Offline or online, advertising is all about getting the right message out to the right people at... Read More
October 21, 2021 How to use location data in transportation and mobility Transportation companies need location-based intelligence to gauge demand, support operations,... Read More