September 29, 2021 Reducing Data Preparation Costs & Increasing ROI with Mobile Location Overlap Analysis The location data industry is using multiple sources of data with a varying degree of quality. This... Read More
August 4, 2021 User behaviour and POI data quality in Geolancer – Quadrant quarterly hackathon Earlier this year, we launched the public beta test of our proprietary POI collection and... Read More
July 26, 2021 Retail after the pandemic – Using POI data to revitalise the retail industry The Covid-19 pandemic and following global lockdowns were devastating for the retail industry.... Read More
July 1, 2021 Performing Extrapolation on Location Data to Derive Relevant Insights Location data is collected from multiple sources of varying quality GPS signals from mobile... Read More
May 24, 2019 Let’s Get Personal -- How Advertisers Use Location Data “It is an undeniable statement that programmatic advertising is going to take over.” That is what ... Read More
April 29, 2019 We Analysed Luxury Travellers in APAC, This is What We Found Luxury travel is one of the biggest sources of revenue for the tourism industry, and some of the ... Read More
February 15, 2019 For Businesses, Location Data is the Key to Success In the desert there is a saying: water is life. For many enterprise businesses, the saying should... Read More
February 15, 2019 The Uses of Location Data in the Financial Services Industry Facing increased regulation and disruption from new technology, banks and financial institutions... Read More
